Golden Ratio takes coffee in new direction, turns ‘water into gold’ with a barely roasted bean

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As a long-time coffee lover, Golden Ratio founder Clark Nowlin was unwilling to forgo the beverage indefinitely even though its acidity caused him digestive discomfort and the “burnt and bitter taste didn’t jive” with his taste buds. When he discovered a smoother tasting version that was energizing without the negative side effects, he knew wanted to bring it to the masses.

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