Black Rifle Coffee Company to Attempt GUINNESS WORLD RECORDS™ Title for Most Participants in a Coffee Tasting Video Conference

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“Black Rifle Coffee Company’s mission is to create a strong culture and community for people who love coffee, and right now, that means finding ways for us to connect no matter where we are,” said BRCC Vice President of Marketing Molly Schweickert. “Millions of people around the world look forward to coffee as part of their daily routine, and the idea of bringing people together around that daily ritual while attempting to set a world record aligns perfectly with what we do as a company. We’re excited to be working with Guinness World Records and with coffee enthusiasts around the world for this.”

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